One thing that the company has done for sure is that it has exceeded the original expectations that were in place. During this week’s Dropkick DiSKussions, Tom Colohue and Korey Gunz discussed the fact that the company could ’lose’ in the rating war to NXT week after week, but Tony Khan and the network, i.e. TNT, were very happy.
The fact that they had gone above and beyond what was expected is evident, and Tom pointed out that the ‘Wednesday Night War’ was a marketing ploy all along. They had never expected to achieve what they have so far and the fact that they reached this point from a complete standing start makes it even more praiseworthy.
The division of the fans and the ‘war’ between WWE and AEW has been beneficial for the company as it has helped them to get a loyal following. Now, whether they beat WWE or not, it appears that given the multi-year contract with TNT that they have now signed, and with AEW Dark being turned into a second televised show, AEW is very much here to stay.
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